My target audience were Worcester Sixform College students aged between 16-19 of both genders. I adrressed my audience in many ways with different techniques. Firstly i used a suitable Sans Serif Font, this creates a modern youthful look appealing to my audience.
Furtermore we ensured we addressed them by using lexis to suit our reader, we used short snappy words rtaher than long complicated words. We offerd an alternative website so our readers cna view us a different way. this ensured the reader the magazine is up to date with technology and student life.
Communicating with my audience was quite easy. The main models in each of the two magazine covers were aspirational and were of two students posing, One is a close up and the other is a medium close up. We chose these images because it reflected our story lines on "Getting used to new college life". We tried filling our contents with issues that mattered to the students such as academy information and drama society. We kept our covers relatively plain with only one screamerand the oppurtunity to win an ipod. We realised students will be interested already and that we wanted our main image to reflect maybe how some people are feeling.
2. How is your text similar to other magazines? What did you take from other specific magazines? How have you attempted to be original? Was this successful?
Our text was quite similiar to other magazine in that we used sans serif font. This effect helps atrract a reader giving it a youthful look. We took the layout and vaired it slightly but realsied how the main image can reveal alot on its own. We copied a strapline underneath as it doesnt take much space but can help readers believe that our magazine is of a high standard.
We attempted to be original by casting minmal storylines and effects on our cover. We placed an alternative way of viewing by advertising a website we had also crated for further depth of our companies magazine. I believe from the magazine covers we have prodcued that this was succssfull.
3)If your magazine was real, would it be high or low budget? Where and how would it be distributed? Is your audience large enough to interest a major publisher? If not... how would you raise the money to establish your magazine? Advertising? How might this influence the nature of your text?
My magazine would be low budget. It would be distributed from the college canteen, and students would be able to purchase it with their food. My audience is only that of worcester sixform college so i would not be able to interest a major publisher. To raise the money to establish my magazine i would rely on advertising. This can help fill a magazine and make readers believe they are getting good value for money in a "thicker" magazine. If i had advertising my text would be heavily influenced. I wouldnt be able to express full opnions and would be biased towards certain brands because of fear of lsoing the sponsership. As well as being less honest, the magazine layout would have to be carefully edited placing logos and promotions on either front cover or contents page.
5) what have you learned about Adobe Photoshop, Quark Xpress and using the digital SLR cameras. What difficulties did you face with the technology and how did you solve them?
As a first time user of Adobe Photoshop, i learnt the basic functions of how to use the programme. Intially i expeirienced some diofficulties but read the manual and soon established how to add certain effects to make my picture look more natural. Photoshop is truly a great programme where you can edit very minor things that before i ddidnt realise mattered, but after seeing the difference i realised how vast the programme is. The Magic Wand tool was extremely helpful and allowed us to select an area of an image based on its colour and transfer it elsewhere to fill in unwanted area.
When using the Digital SLR cameras we didnt struggle with the camera itself but finding a suitable area to shoot for our cover. Many areas were not secluded enough for us and didnt give us the impression of isolation we wanted. We overcame this by waiting till after lunch and when the sixform college was less packed. Then we found a great spot under a tree where our images were taken.
Quark Express is a fantastic piece of software which i thoroughly enjoyed. It was easy to choose my layout and i soon adpated to usin the text boxes. I believe my contents page looks fantastic. It also helped me place pictures at certain angle more easily than other programmes
Publisher offerd a safer option and not wanting to dissapoint, or be late to print (this wouldnt reflect true media publsihing life) I used my intiative.
5.) What would you do differently if you were to produce another magazine.
If i was to do this task again, firstly i would focus a litle more on my main cover rather than my contents page. I was happy with both pieces produced but because of the wait in fniding a secure spot for my photo, the editing was rushed. When people pick up our magazine they would judge the front cover not the contents, so this would be focused on more heavily. Second time around i would plan alot more. I hadnt picked a specific colour scheme or magazine focus, it was just improvised. By planning i feel i could have made my magazine more specifc and come out with ideas faster helping me save time. This way i could spread time evenly and focus on each aspect thoroughly.
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